Generative Engine Optimization (GEO)
GEO is how modern brands win discovery in AI-first journeys. Instead of only ranking blue links, you optimize for inclusion in AI answers where decisions increasingly happen.
Core GEO workflow
- Track citation share across ChatGPT, Claude, Gemini, and Perplexity
- Identify entity, structure, and credibility gaps on key pages
- Ship fixes quickly and re-scan to measure directional lift
- Scale winning patterns across product, feature, and comparison pages
Latest GEO reads
Is CitePulse Worth It for Small Businesses
Small businesses face a brutal reality in local search: 97% of consumers research local businesses online, yet most small business owners lack the time and expertise to manage their online citations effectively
Improve Visibility in AI Responses: Your Guide to Generative Engine Optimization
When users ask ChatGPT, Claude, or Perplexity a question about your industry, does your brand appear in the response? If you're not actively optimizing for AI visibility, you're missing out on a massive shift in how people discover and research solutions
Run your first GEO sprint this week
Measure, optimize, and improve AI citation share with one workflow.